Brand Typeface
Lato is the primary typeface for the majority of GCBS design applications and written content. The following font weights are approved for use in specific contexts and positions, as outlined in the brand guidelines:
Light
Regular
Medium
SemiBold
Bold
Heavy
Black
Hierarchy of Type
Creating a hierarchy of type in communications can be achieved through variations in weight, size, and capitalisation. The following guidance demonstrates how to use the GCBS typeface, Lato, to ensure maximum legibility while reinforcing brand identity and personality.
Header 1
Tagline or Sub-text
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet minim veniam, quis nostrud exerci tation dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
Headline 2
Tagine or Sub-Text
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet minim veniam, quis nostrud exerci tation dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
Type on Colour Background
To enhance the visual consistency of GCBS documents, please follow the typographic colour and style guidelines across all pre-printed stationery, brochures, banners, packaging, and other communications.
On Sky Blue background
On Sky Blue background
On Sky Blue background
On Sky Blue background
